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Woodpecker Email Review - How does it compare to the competition?

by Sean Hamilton

There are so many things to consider when sending a cold email, and nobody will want to be ignored or experience a knockback. This will only occur when your cold email is bad, and it is the price for pushy sales techniques, generic messages, and poor targeting. It is important to note that receivers do not hesitate to delete email, especially when it is from a name which they are not familiar with, or from a product they do not need.

Too lazy to read? Watch our Woodpecker Email Review on YouTube instead;

Woodpecker helps in scaling one to one conversations with customers and prospects when turning its cold email. This is achieved with the aid of follow-ups and personalized automation, and this is with the help of assigned parameters and sequences. This implies that custom fields responsible for triggering a follow-up will be decided by you. Woodpecker will help put an end to unnatural cold emails, daunting outreach, and your email will no longer get stuck in the spam folder.

Woodpecker is majorly used by B2B companies to automate, track and personalize outbound sales campaigns with ease.

Woodpecker Features

Woodpecker offers a lot of amazing features, and they are outlined below:

  1. Automation: This feature allows Woodpecker to send automated and friendly follow-ups especially when you have not gotten a response from your cold email campaign. The importance of these follow-ups is that it will be part of your email thread and as such, your contact will have the main context of your first email.
  2. Email Account Integration: Woodpecker can be connected to Gmail. Outlook and other IMAP accounts. Signatures can be imported and aliases created, all of which can be attached to the email you want to send.
  3. Tracking and Optimization: Woodpecker allows its users to track everything including when your email was opened the most, your click-raters and reply rates, who opened your email, and the number of positive replies you receive.
  4. Simple Campaign Scheduling: This is one of the amazing features of Woodpecker. It allows you to set up your emails and follow-ups beforehand, making it possible for you to plan and send emails when required.

Woodpecker Pricing

Woodpecker.co Pricing Page

Woodpecker offers a very flexible pricing system that will suit any need and any business irrespective of the size of such a business. It is important to note that in addition to the pricing system that is used, a 14-day trial is offered.

Three pricing packages are offered by Woodpecker, and this is as follows:

START-UP

Woodpecker Start-up pricing offers basic features, and it is perfect for smaller teams. This package offers basic features, and it is available at $33 per seat/month after a 14-day trial.

The features you would enjoy under this package include:

  • Tracking
  • Unlimited automated sending
  • Human-like sending
  • IMAP, Outlook and Gmail
  • Reschedule after autoreply
  • Advanced personalization
  • Duplicate detection
  • Automated follow-ups in thread
  • Blacklisting domains
  • Email validation before sending
  • Team view and my view
  • Team collaboration
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TEAM PRO

Woodpecker Team Pro pricing offers advanced features, and it is perfect for bigger teams. The advanced features are available at $42 per seat/month.

The features you would enjoy under this package include:

  • Tracking
  • Unlimited automated sending
  • Human-like sending
  • IMAP, Outlook and Gmail
  • Reschedule after autoreply
  • Advanced personalization
  • Duplicate detection
  • Automated follow-ups in thread
  • Blacklisting domains
  • Email validation before sending
  • Team view and my view
  • Team collaboration
  • Additional integrations
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ENTERPRISE

Woodpecker Enterprise pricing offers custom integrations, and this is made available for enterprises. Information about the monthly amount paid for the features of this pricing package can be gotten when you contact Woodpecker.

The features you would enjoy under this package include:

  • Tracking
  • Unlimited automated sending
  • Human-like sending
  • IMAP, Outlook and Gmail
  • Reschedule after autoreply
  • Advanced personalization
  • Duplicate detection
  • Automated follow-ups in thread
  • Blacklisting domains
  • Email validation before sending
  • Team view and my view
  • Team collaboration
  • Additional integrations
  • Tailor-made API solutions
  • Custom integrations
  • Team training sessions
  • Onboarding process

Woodpecker Email Alternatives

Woodpecker is a very powerful tool, and this fact cannot be contested. However, there are some drawbacks you would notice when you use this tool.

Here are some Woodpecker alternatives to help you solve these issues.

1. GMass

This is a powerful email marketing tool that will allow you to set up and run campaigns from your Gmail inbox. This tool offers a mass mailing capability. GMass is also a popular email tracker, and it is commonly used by employees of Uber, Google, and social media giants like Twitter, LinkedIn, and Facebook.

With this tool, you will be able to achieve the following:

  • Schedule emails in advance with ease
  • Automatically track campaign metrics
  • Personalize mass email on a person by person basis
  • Rapidly Send several marketing and email campaigns to many customers and prospects

Here are some of the key features of this amazing tool:

  1. Mail Merge Reports and Advanced Email Analytics
  2. Email Follow-up Automation
  3. Robust Email Personalization
  4. Easy Email Scheduling
  5. Automatic Reply Management

2. Bananatag

This is another amazing email automation tool, and it works well wilt Outlook and Gmail. With this tool, you will get well-detailed analytics that will help in breaking down your campaign’s engagement.

The key features of this tool include

  1. Provision of reports that can be exported as XLS or CSV files
  2. Amazing drag and drop interface
  3. Data can be synced to different CRM software, such as Zoho, Pipedrive, and Salesforce
  4. Attachment tracking that will enable you to check if your recipients use the attachments you send
  5. Robust snooze and scheduling feature that helps in the effective managing of emails.
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3. HubSpot Sales

HubSpot Sales is also a powerful alternative for Woodpecker. It is an amazing cold email outreach tool you can make use of to engage and track your leads. This tool will also allow you to save time, especially when it comes to composing an email. You can create and save several email templates for easy hands-on use.

This tool also offers several amazing features, and they include:

  1. Seamless Salesforce integration
  2. Lead engagements aided by real-time notifications
  3. Customizable and detailed email reports
  4. Contact details can be easily imported to personalize emails.
  5. You will be able to prioritize potential clients with the help of predictive lead scoring.

Woodpecker vs MailShake

Woodpecker vs Mailshake

MailShake is also an amazing solution that prides itself as one of the simplest cold email outreach solution. With this tool, you will be able to generate leads, and also built a relationship with customers and prospects with the aim of promoting your business.

MailShake is the main tool recommended for beginners because of it’s easy to use interface. Personalized emails used for campaigns are generated with respect to the information and questions that you provide. The major difference between this tool and Woodpecker is in the pricing system that is used. This tool is relatively cheaper than Woodpecker, and unlike Woodpecker, it has only two packages which include. The Basic plan which is available at a monthly fee of $29 and the Pro plan which is available at a monthly fee of $49

Woodpecker vs MailChimp

Woodpecker vs MailChimp

MailChimp is usually the first recommendation because it offers tons of amazing features and also the pricing plans that are available. MailChimp is more flexible than Woodpecker and also cheaper. The starter package offers users with 12,000 emails which can be sent to 2,000 on a monthly basis, and this offer is for free. The second package is available at a monthly fee of $10 for which unlimited emails can be sent to 500 contacts. This tool offers so many amazing features, and it offers a deliverability rate of 96%. MailChimp is a leading email marketing tools that allow you to grow your mailing list with ease.

The major difference between the two tools is that MailChimp will allow you to create professional marketing campaigns with easy while Woodpecker will automate your follow-ups and email sending.  The importance of MailChimp is that you will be able to monitor click and open rate of your email and also understand the success of your campaign while giving you marketing automation control and allowing you to engage your subscribers. Woodpecker, on the other hand, will only help you track the performs of your email campaign with respect to the number of clicks, open rates and the replies you get, whether negative, neutral or positive.

How to Integrate your Email with Woodpecker?

Woodpecker is widely used by people in over 52 countries today, and these people make use of the most popular email providers like Outlook and Gmail. Woodpecker constantly makes improvements to all the features it offers, and this includes the way emails are integrated into Woodpecker. The main reason why improvements were made to the way you integrate your email to Woodpecker is to provide users with a fresh-looking UI and also to give greater control over deliverability and sending.

The major improvement of the advanced email connection is that you can connect IMAP and SMTP to Woodpecker. The main benefit of using an external SMTP is to have more influence on the way your emails are delivered and sent. This is one way to avoid problems faced with deliverability. The IMAP, on the other hand, comes in handy when you do not want to receive replies on the same email you use to send the campaigns.

Integrating your email with Woodpecker is an easy thing to do, and this can be achieved in just a few steps. The first thing to do is to have an account on Woodpecker.

Here are the steps to follow:

  1. First, log into your Woodpecker account
  2. Located the Settings Menu and select Email accounts
  3. You will then see a green button, click on it.
  4. Select ‘Add Email’ then choose your email provider.
  5. Select the type of connection you would like to use, whether advanced or automatic.

It is important to note that the automatic connection works best for regular email while the advanced option is for external SMTP or IMAP connections. You will be asked to provide some information irrespective of the connection type you chose. This information is as follows

For IMAP Server Data

  • Email or Login
  • Password
  • IMAP Server
  • Port which is optional
  • For SMTP Server
  • Name
  • Email
  • Login which is optional
  • Password
  • SMTP Server
  • Port which is optional
  • Signature

The next thing to do after providing this information is to set up a signature from the name you choose. How have, this is not a compulsory thing to do, and you can always do it anytime.

Your email will be fully integrated with Woodpecker with these few and easy to follow steps.

Does Woodpecker Offer a Free Trial?

Woodpecker offers one of the best pricing systems when compared with other cold email marketing solutions currently available. However, a lot of people usually ask if a free trial is offered by Woodpecker.

As shown above, in the pricing section, Woodpecker offers three different packages, all of which are available at affordable rates and also provide users with so many amazing features. However, most prospective users usually ask if Woodpecker offers a free trial which will enable them to become familiar with the platform and all the amazing features they offer.

Woodpecker offers a 14-day free trial which is sufficient for every user to become familiar with the different offers of this platform. You will be required to pay for one of the packages after the 14-day free trial period elapses.

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